AVALA Marketing Group Recognized for Exemplary Customer Support by Appletree Answeing Service

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Full-Service Marketing Agency Compliments Internet Services with Consumer Messaging Center

Wilmington, DE - May 7, 2009 - Appletree Answers, an integrated communications center that includes answering services and call center services, today recognized The AVALA Marketing Group as an affiliate partner based on its use of the messaging center to compliment its overall customer conversion and retention service offerings.

"We work with trusted partners that share our same customer care philosophies and offer "best of" skill sets to support certain aspects of our business" stated Brian Rappaport, Vice President of Operations for AVALA. "We have multiple touch points with our clients' customers and prospects. Appletree helps tactically to execute the brand messaging strategy we develop. The partnership is successful because of the boutique-style interaction and support that we identified with from the beginning and continue to have since 2001."

AVALA is a leading research and marketing firm that believes in combining - analysis, research, technology, creativity and overall brand strategy - to help clients maximize their sales and marketing results. AVALA understands and profiles existing customers, then finds new prospects from that knowledge. Next they convert those prospects into new customers or upgrade current customers to new products. Finally, and most importantly, they measure and manage long-term customer satisfaction and retention. They are the industry thought leader in understanding, acquiring and retaining the purchasers of premium brands, leisure and lifestyle products.

Since 1997, the company has grown from two employees to 40, including the addition of an interactive marketing division and award-winning creative department. Headquartered in St. Louis, AVALA also maintains offices in Tampa, Florida.

"The Internet has changed business and consumer communication dramatically in the last decade," stated John Ratliff, founder and CEO of Appletree. "We are recognizing the partnership with AVALA because we applaud its quick reaction to this paradigm shift and successful deployment of a fully integrated communications center."

Appletree provides customers with solutions that encompass the most advanced answering service and call center technologies to offer custom scripted phone calls, customer behavior tracking, direct order entry and input into customers information systems and simultaneous monitoring of traffic on thousands of phone numbers in real-time.

About AVALA
The AVALA Marketing Group believes in combining five disciplines - analysis, research, technology, creativity and overall brand strategy - to help our clients maximize their sales and marketing results. It is one of the top research and marketing firms specializing in the recreation, leisure and premium products industries. Additional information is available at www.avalamarketing.com.

About Appletree Answers
Appletree Answers is committed to providing an integrated communications center for inbound and outbound calls, emails, faxes and chats. Delivered through a state-of-the-art infrastructure, the company's service gives business owners and employees a 24/7 messaging center. With dedicated teams and 13 offices around the United States, Appletree delivers a powerful customer service experience that positively reflects on every one of their 7000+ customers. Based in Wilmington Delaware, Appletree Answers is a consistent winner of business awards and recognition. Learn more at www.appletreeanswers.com

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AVALA Marketing Group Recognized for Exemplary Customer Support by Appletree Answers